News Details

Ecclestone needs educating on social media benefits says Mallya

Bernie Ecclestone needs to be educated on the benefits that social media can bring to a brand, that's the view of Force India team principal and co-owner Vijay Mallya. The Indian reckons Formula 1 is missing a trick when it comes to Facebook, Twitter, YouTube and the like, regardless of whether it generates income, purely because Ecclestone has shunned new media in favour of traditional TV. "What I don't understand is that Bernie doesn't want to know about social media - he's a TV man and that's it," Mallya told Autosport. "Somebody who is qualified enough to persuade him and convince him that social media is something that should be taken seriously would be a nice addition....
Full Story »
11y ago from TheF1Times.com 0
Share

You May Also Be Interested In...

Ecclestone pays up

Bernie Ecclestone's legal troubles are behind him as a German court has...
11y ago from PlanetF1.com

Ecclestone on holiday after paying settlement

Bernie Ecclestone's bribery trial and charges have been officially...
11y ago from GrandPrix.com

Ecclestone make $100m payment, confirms court

A German court says Bernie Ecclestone has made the $100 million payment...
11y ago from F1Pulse.com

Ecclestone holidays after paying $100m settlement

Ecclestone holidays after paying $100m settlementPosted On 14 Aug 2014By...
11y ago from ThisIsF1.com

Elsewhere On The Network

Popular On MGPToday.com

Trackhouse Aprilia launches two liveries ahead of 2026...

Trackhouse Aprilia satellite team has launched its two new liveries in...
22h ago from MotorsportWeek.c...

Yamaha admits 2026 MotoGP performance will decide...

Yamaha knows it must deliver a more competitive 2026 MotoGP bike to...

Popular On IndyCarToday.com

Will Power sees ‘all the ingredients’ for a...

Will Power is approaching the beginning of his new IndyCar chapter, with...
22h ago from MotorsportWeek.c...

Ed Carpenter to contest 23rd Indianapolis 500

Owner of the Ed Carpenter Racing IndyCar team Ed Carpenter will race in...

Pato O’Ward joined by F2 champion in McLaren F1...

McLaren has announced its driver development program lineup for 2026,...

Popular On TotalWRC.com

Popular On GunnersToday.com

The next step: Ethan Nwaneri

Ethan Nwaneri going out on loan is in the best interests of the player and...
30m ago from Arseblog.com

Report: Arsenal ready to make surprise transfer...

Arsenal could reportedly be ready to extend Gabriel Jesus' contract by one...
1h ago from CaughtOffside.com

“It doesn’t matter” - Thierry Henry dismisses...

Arsenal legend Thierry Henry has dismissed talk of Arsenal being Europe's...
2h ago from SportsKeeda.com

'He has struggled' – Arsenal legend tips club to...

Arsenal could end up selling left-back Myles Lewis-Skelly, according to...
4h ago from CaughtOffside.com

Comments

Hottest News

Mercedes’ 2026 W17 silver arrow from all angles

Mercedes has ushered in Formula 1’s new era by... Read More »
1h ago from F1i.com

Things to know about the pre-season testing schedule

Formula One enters one of the most significant... Read More »
50m ago from F1Technical.net

New era, new look: Mercedes unveils W17 with refreshed...

Mercedes has fired the first silver bullet of... Read More »
2h ago from F1i.com

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.