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Fernley urges Liberty Media to consider franchise system
Force India's Bob Fernley believes F1's new owners, Liberty Media, should consider the franchise system. While the franchise system is a regular sight for us all on the high street, with brands such as Subway, McDonalds, Burger King and Pizza Hut, in north America it has been widely adopted in sport; basketball, baseball, gridiron football and hockey being the best examples. Indeed, one of Liberty Media's main assets is the major league baseball club the Atlanta Braves. Put simply, the franchise system is about money. Those who have bought their franchise in whatever sport have the right to decide such things as where their team is based, where the nearest opposition is based. The leagues...
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