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F1 fans given chance to sleep in Williams garage
Formula 1's new owners have approved a unique competition for fans to sleep in the Williams garage the night before this year's British Grand Prix. Since taking over the running of F1, Liberty Media has been keen to boost fan engagement and make the championship more accessible than during the Bernie Ecclestone era. F1 is introducing a series of new initiatives at this weekend's Spanish Grand Prix, including revamped fan zones and a competition to win a ride in a two-seater F1 car. Williams sponsor Martini came up with the sleepover idea and in partnership with Airbnb asked the team whether it felt it would be possible to achieve. Williams liked the idea and put it forward to Liberty, as...
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8y ago from Motorsport.com
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