News Details

New Formula 1 logo revealed

Formula 1 chiefs have unveiled the sport's new logo, and explained why grand prix racing needed to get rid of the iconic mark it has used for the past 23 years. Shortly after the podium ceremony for the season finale in Abu Dhabi, F1 revealed the new much simpler design that will be used from the start of the 2018 campaign. F1 commercial chief Sean Bratches said that the decision to change the logo had come about because the old design was not useful for modern digital platforms – nor merchandise.   And he said grand prix racing had to follow the example of other worldwide brands – like Coca-Cola – that had simplified their brands to make better use of the digital era. "You...
Full Story »
8y ago from Motorsport.com 0
Share

You May Also Be Interested In...

F1 logo change?

F1 News F1 logo change? Formula1blog.com Podcast #551 – The...
8y ago from Formula1Blog.com

FIA in favour of Liberty's new F1 logo

Liberty Media’s decision to change Formula 1’s logo has received the...
8y ago from Motorsport.com

Formula 1 unveils new logo at season finale in Abu...

Formula 1 has unveiled its new logo during the 2017 season finale in...
8y ago from MotorsportWeek.com

F1 logo change in the interest of the sport - Todt

Ahead of the unveiling of Formula 1's new logo, FIA president Jean Todt...
8y ago from F1i.com

Elsewhere On The Network

Popular On MGPToday.com

Popular On IndyCarToday.com

PREMA confirmed to miss opening IndyCar round

PREMA will not be present for this weekend’s season-opening round of...

Popular On TotalWRC.com

Popular On GunnersToday.com

Paul Merson predicts Arsenal vs Chelsea and other...

Another week rolls on in the Premier League and we've also got Friday...
13h ago from SportsKeeda.com

'I would like to see a change' - Former Manchester...

Former Manchester City and Arsenal star Bacary Sagna has claimed that he...
14h ago from SportsKeeda.com

Will the visit to Dr. Tottenham be a title race...

League titles and big trophies are largely won by tangible elements....
14h ago from Arseblog.com

Real Madrid make enquiry for Arsenal star but receive...

Arsenal have reportedly rejected an approach from Real Madrid for...
16h ago from CaughtOffside.com

Comments

Hottest News

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.