News Details
Hamilton, Vettel say old F1 logo was better
World champion Lewis Hamilton believes the new Formula 1 logo unveiled after the Abu Dhabi Grand Prix is not as good as the previous one. Liberty Media revealed the simpler design that replaces the iconic logo the sport has been identified with for more than 20 years, with F1 chiefs arguing the previous design was not suited for use with digital platforms or merchandise. "You cannot stitch the old logo chevron to the right," said F1 commercial chief Sean Bratches. "A number of brands, particularly in this day and age, are trying to simplify their marks to enter the digital space. "Look at Starbucks, or Coca Cola which has taken the condensation off their logo to enter...
Full Story »
Full Story »
8y ago from Motorsport.com
0
You May Also Be Interested In...
New Formula 1 logo revealed
Formula 1 chiefs have unveiled the sport's new logo, and explained why...
8y ago from Motorsport.com
Brand New F1 logo revealed for 2018
Formula 1 world championship have unveiled a brand-new logo. The new...
8y ago from ThisIsF1.com
Brawn promises "exciting" digital F1 plans...
Formula 1 fans have been promised "exciting" developments on the...
8y ago from Motorsport.com
FIA in favour of Liberty's new F1 logo
Liberty Media’s decision to change Formula 1’s logo has received the...
8y ago from Motorsport.com
Elsewhere On The Network
Popular On MGPToday.com
Why Francesco Bagnaia is "not that worried"...
No description available...
3h ago from Motorsport.com
Jorge Lorenzo slams Yamaha riders including Fabio...
Five-time MotoGP champion Jorge Lorenzo slams Yamaha riders, particularly...
8h ago from MotorsportWeek.c...
The mountain Yamaha has to climb with its V4-powered...
No description available...
9h ago from Motorsport.com
Popular On IndyCarToday.com
Winners and losers from the 2026 IndyCar season-opener...
No description available...
2h ago from Motorsport.com
Gallery: IndyCar kicks off 2026 season at St. Pete
Motorsport Week has exclusive images from the IndyCar curtain-raiser in...
21h ago from MotorsportWeek.c...
Alex Palou struck “perfection” in St. Petersburg
No description available...
1d ago from Motorsport.com
Watch: Mick Schumacher taken out on opening lap of...
Fans of Mick Schumacher could switch off early after his IndyCar debut at...
1d ago from MotorsportWeek.c...
Popular On TotalWRC.com
Lando Norris samples Toyota rally car alongside Oliver...
No description available...
9h ago from Motorsport.com
Lancia rally legend Sandro Munari passes away aged 85
No description available...
3d ago from Motorsport.com
Why Esapekka Lappi was so happy at WRC Rally Sweden
No description available...
5d ago from Motorsport.com
Popular On GunnersToday.com
Arteta wants 6ft 3in giant who tormented Arsenal in...
Arsenal are interested in signing the Inter Milan striker Pio Esposito at...
56m ago from CaughtOffside.com
Mikel Arteta hits back at critics of Arsenal’s...
t;li>Chris Sutton said Arsenal would be ‘ugliest’ championsGunners...
1h ago from TheGuardian.com
Euro outfit brace for bids as Liverpool and Arsenal...
Liverpool and Arsenal are interested in signing the VfB Stuttgart defender...
16m ago from CaughtOffside.com
'Book your tickets for Budapest' - Chelsea icon Joe...
Chelsea icon Joe Cole believes Arsenal can win this season’s UEFA...
3h ago from SportsKeeda.com
Comments
Hottest News
FIA make major F1 change ahead of 2026 Australian Grand Prix
The change will be in effect throughout the... Read More »
3h ago from RacingNews365.com
Lewis Hamilton delivers audacious message for his critics...
Lewis Hamilton has reflected on a career in F1... Read More »
55m ago from GPFans.com
FIA postpone Qatar race over Iran missile attacks
The FIA, the motorsports governing body that... Read More »
2h ago from GPFans.com
