News Details
Formula 1 agrees major TV deal in China
Formula 1 has announced a major TV deal in China ahead of the 2018 season with state broadcaster CCTV acquiring rights to over 100 hours of live coverage. A return to free-to-air coverage throughout the whole season is a major breakthrough for Liberty, who have long identified the Chinese market as the one with the most potential to grow. “China is a key market for Formula 1 where we have an ambitious plan to significantly grow the fan base and deepen engagement with our sport,” said Yath Gangakumaran, Formula 1’s Director of Strategy. “Increasing the reach of F1 through this agreement with CCTV is a crucial component of the plan. “Alongside this, to engage...
Full Story »
Full Story »
7y ago from PlanetF1.com
0
You May Also Be Interested In...
F1 returns to CCTV in new China TV deal
Formula 1 will return to China’s predominant state broadcaster CCTV...
7y ago from MotorsportWeek.com
Championship leaders Techeetah announce major new...
Ahead of the 6th round of the AAB FIA Formula E Championship coming...
7y ago from JWGrandPrix.com
Formula 1 expands Snapchat arrangement with multi-year...
Formula 1 has agreed a multi-year extension to its deal with Snap Inc,...
7y ago from MotorsportWeek.com
Formula 1 changing how people perceive the sport
Formula 1 is distancing itself further from the Bernie Ecclestone era by...
7y ago from GrandPrix247.com
Elsewhere On The Network
Popular On MGPToday.com
Honda test rider Takaaki Nakagami to replace Luca...
Honda test rider Takaaki Nakagami has been announced as a replacement for...
19h ago from MotorsportWeek.c...
Pirelli to hold first MotoGP test in Misano with test...
No description available...
1d ago from Motorsport.com
Watch: Motorsport takes a ride in the MotoGP safety car
No description available...
1d ago from Motorsport.com
Why Marc Marquez stressed his Ducati is identical to...
No description available...
5d ago from Motorsport.com
Popular On IndyCarToday.com
IndyCar breaks 1 million US TV viewers for third...
The NTT IndyCar Series is nearly through the first year with its new...
11h ago from MotorsportWeek.c...
After first oval win, does Kyle Kirkwood see himself...
No description available...
10h ago from Motorsport.com
Christian Rasmussen "not surprised" to earn...
No description available...
14h ago from Motorsport.com
Video: Harrowing crash takes out Josef Newgarden,...
No description available...
2d ago from Motorsport.com
Popular On TotalWRC.com
Malcolm Wilson appointed as FIA Deputy president for...
No description available...
4d ago from Motorsport.com
FIA approves updated bodywork rules for WRC 2027...
No description available...
1w ago from Motorsport.com
Amid losing streak, Hyundai accepts “consequences”...
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Fabrizio Romano confirms imminent departure of...
Highly regarded young coach Carlos Cuesta is set to embark on a new...
52m ago from CaughtOffside.com
Harry Kewell claims Arsenal and Liverpool target is...
Australian manager Harry Kewell suggested that Liverpool and Arsenal...
1h ago from SportsKeeda.com
‘I wouldn't be surprised' – Pundit tips...
Liverpool attacker Darwin Nunez is widely expected to leave the club this...
1h ago from CaughtOffside.com
Talks held: Arsenal have been pursuing ambitious 90m...
Arsenal have reportedly been pursuing an ambitious potential transfer move...
2h ago from CaughtOffside.com
Comments
Hottest News
Ferrari DISQUALIFIED as late investigation verdict...
Ferrari have been dealt a devastating late... Read More »
1h ago from GPFans.com
George Russell questions Mercedes aspirations despite Max...
George Russell is giving off every vibe that he... Read More »
1h ago from RacingNews365.com
Verstappen snubs ‘F1' film event once again
Jun.18 While many of his Formula 1 rivals... Read More »
42m ago from OneStopStrategy.com
