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Arrivabene wants to appeal to Playstation generation
Ferrari team boss Maurizio Arrivabene has reiterated his belief that the 'equalisation' of Formula 1 cars would not be good for the sport, and reckons that those in charge need to try and appeal to the 'Playstation' generation, with him considering video games a competitor to F1. The owners of F1, Liberty Media, and the FIA have been attempting to reach out to a younger audience in more recent seasons by embracing online digital media and eSports, and it is the latter which Arrivabene believes should be targetted more as he reckons video games are now more important to younger people. “Our competitor today, in my opinion, it’s my personal opinion, they are the...
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7y ago from GPFans.com
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