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McLaren in advanced talks over Coca Cola deal

McLaren Racing CEO Zak Brown has reported 'excellent' feedback from Coca Cola's three-race sponsorship deal with the team. It was announced in October that McLaren would be racing with Coca-Cola branding and two of its sister brands Dasani Sparkling and SmartWater, at races in the USA, Brazil and Abu Dhabi. McLaren are now holding talks with Coca-Cola over a potential sponsorship deal in the future as they prepare for the 2019 season. Speaking via Crash, Brown said:'The Coke deal was excellent. It worked for them. 'I don’t think it’s probably appropriate that I share the specific results other than to say the feedback that we’ve had from Coca-Cola is that it worked....
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7y ago from PlanetF1.com 0
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