News Details
How the Rich Energy saga escalated at Silverstone
Sponsorship in Formula 1 is going through a funny phase right now. While blue-chip brands and big names such as Shell or Heineken remain heavily involved, plenty of new, more niche names are also joining the sport. Huski Chocolate, SportPesa and ROKiT are just three of the more obscure names looking to boost their profile after becoming major sponsors at McLaren, Racing Point and Williams respectively, the latter two taking title partnerships to prove the concept is still alive and kicking. But the biggest sponsor story in F1 over the past year or so has been that of Rich Energy, the enigmatic, unashamedly brash energy drink brand that has made a splash in motorsport – for better or for...
Full Story »
Full Story »
You May Also Be Interested In...
Haas to keep Rich Energy branding for Silverstone
Gunther Steiner, Haas' team principal, has confirmed that Haas will keep...
6y ago from PlanetF1.com
Haas: Rich Energy remains team's title sponsor
Haas has issued a brief statement clarifying that Rich Energy remains its...
6y ago from MotorsportWeek.com
Haas believe Rich Energy is still title sponsor
Haas still believe that Rich Energy is still their title sponsor despite...
6y ago from GPBlog.com
Haas F1, Rich Energy story gets even more bizarre
The Haas F1 team is now fully cast in a leading role in a soap opera over...
6y ago from TheParcFerme.com
Elsewhere On The Network
Popular On MGPToday.com
Why Gresini has flirted with leaving Ducati in MotoGP
No description available...
17h ago from Motorsport.com
Jonathan Rea explains why ‘mental management’ will...
Jonathan Rea believes Toprak Razgatlioglu's chances of success in MotoGP...
1d ago from MotorsportWeek.c...
Joan Mir explains why he crashes so often in MotoGP
No description available...
1d ago from Motorsport.com
Andrea Dovizioso: “Marc Marquez’s situation is...
No description available...
2d ago from Motorsport.com
Popular On IndyCarToday.com
Fast-paced schedule proving beneficial for IndyCar’s...
The NTT IndyCar Series recently completed its fourth racing weekend in...
3d ago from MotorsportWeek.c...
Mick Schumacher: “I thought I was ready — but I...
No description available...
6d ago from Motorsport.com
Winners and losers from IndyCar at Barber Motorsports...
No description available...
4d ago from Motorsport.com
Pato O’Ward left searching for answers after...
No description available...
5d ago from Motorsport.com
Popular On TotalWRC.com
Storm damage forces changes to WRC Rally Islas...
No description available...
1d ago from Motorsport.com
Kalle Rovanpera returns to WRC with Subaru
Double WRC Champion Kalle Rovanpera is set to return to the WRC next year...
3d ago from MotorsportWeek.c...
Former FIA vice president and WRC boss Morrie Chandler...
No description available...
6d ago from Motorsport.com
Subaru teases new rally car for Japanese Championship
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Southampton 2-1 Arsenal: FA Cup quarter-final – as...
da Eckert’s impressive team went at Arsenal from the get-go and were...
5h ago from TheGuardian.com
Shea Charles stuns Arsenal to send Southampton into FA...
talk of a quadruple always felt fanciful, quashed by defeat at Wembley a...
5h ago from TheGuardian.com
Arteta says Arsenal must ‘look in the mirror’...
t;li>League leaders fall to late strike in FA Cup‘I love my players....
5h ago from TheGuardian.com
Arsenal crash out of FA Cup to sensational Southampton
Arsenal crashed out of the FA Cup quarter-finals as Southampton produced...
7h ago from SkySports.com
Comments
Hottest News
Oscar Piastri reveals 'big surprise' after shock George...
Oscar Piastri became the first driver to beat a... Read More »
32m ago from RacingNews365.com
Williams sack James Vowles, sign Christian Horner and...
As many expected, James Vowles has been given his... Read More »
3d ago from GrandPrix247.com
F1 EXPLAINED: Things to know about convergence-assisting...
Formula One’s next regulatory cycle, spanning... Read More »
6h ago from F1Technical.net
