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Apple eyes U.S. Formula1 broadcast rights as popularity soars
© XPB Phillip van Osten
10/07/2025 at 11:2110/07/2025 at 10:52 Apple is reportedly in discussions to acquire the U.S. broadcasting rights for Formula 1, signaling the tech giant’s growing ambition to deepen its footprint in live sports. According to a report by the Financial Times, Apple has initiated talks with F1’s commercial rights holder Liberty Media to bid on the rights once the current contract with Disney’s N expires at the end of the 2025 season. This move comes as Formula 1’s presence in the U.S. reaches new heights. Since N began broadcasting F1 in 2018, viewership has more than doubled. The sport’s popularity has been fueled in large part by the hit Netflix...
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